Website Terms of Use

Last updated: 24 September 2026

These terms cover your use of proofcut.co.uk. They are not the terms on which we do paid work — those are our Terms of Business, which are issued with every engagement letter and which take precedence over anything on this website if the two ever conflict.

Who we are

ProofCut AI is the trading name of Karl Smith, a sole trader based in the United Kingdom. Email hello@proofcut.co.uk.

Using this site

You may read this site and use the intake form for genuine enquiries about our services.

Please do not: submit anything false or misleading; submit anyone else's personal information without their knowledge; send us API keys, passwords, credentials or unredacted customer data through the form; attempt to disrupt or gain unauthorised access to the site; or scrape it for a commercial purpose.

Do not put confidential or sensitive material in the intake form. It is a short first contact, not a secure channel. If something is confidential, say so in the form and we will agree how to receive it properly.

What the intake form is, and is not

Submitting the form is an enquiry. It does not create a contract and it does not oblige either of us to anything.

If your situation looks like a fit, we reply with a short written note at no charge — our view of what is likely driving your bill and a rough range. That note is an estimate based on limited information. It is not a quote, not a recommendation to change anything, and not a promise of any saving. Paid work begins only when you accept a written engagement letter.

We may decline to take an enquiry further, and we do not have to give a reason.

What we say about results

We do not guarantee savings, and we never have. Any figure we give before an evaluation has run is an estimate, and we will say so. The evaluation exists precisely because estimates are not proof. Our obligation is to do the work described in the engagement letter with reasonable skill and care.

Nothing on this website is legal, financial, tax, accounting or security advice, and nothing on it should be relied on as such.

Prices on this site

Prices shown on this website are current at the time of publication and may change. A price becomes binding only when it appears in a written quote or engagement letter, and a quote is valid for 30 days from its date. Whether VAT applies is set out in our Terms of Business.

Content and copyright

The text, method, documents and materials on this site belong to us. You may read them, quote short extracts with attribution, and share links. You may not republish substantial parts or present our method as your own.

Links out

This site links to LinkedIn. We are not responsible for anything on a site we link to.

Availability

We try to keep the site up but do not promise it will always be available or error-free. We may change or withdraw any part of it without notice.

Liability

Nothing here limits our liability for death or personal injury caused by negligence, for fraud, or for anything else that cannot lawfully be limited.

Beyond that, and because this site is provided free and for information: we are not liable for any loss arising from your use of the site or from reliance on anything published on it, including loss of profit, revenue, business, anticipated savings or data. Liability for paid work is dealt with separately in our Terms of Business.

These terms do not affect your statutory rights. Our services are provided to businesses, not to consumers.

Privacy

How we handle personal information is set out in our Privacy Notice.

Governing law

These terms are governed by the law of England and Wales, and the courts of England and Wales have exclusive jurisdiction.

Changes

We may update these terms. The version published here is the one that applies.